Close your eyes and take five seconds to picture the moment you feel most at peace. Your thought was getting undressed once you got home, taking a shower, or lying on clean sheets. Perhaps, your most at-peace moment is in a crowded room, dancing under the lights. With PUMP’s MILKSHAKE collection, you feel comfortable no matter your groove.
Close your eyes and take five seconds to picture the moment you feel most at peace. Your thought was getting undressed once you got home, taking a shower, or lying on clean sheets. Perhaps, your most at-peace moment is in a crowded room, dancing under the lights. With PUMP’s MILKSHAKE collection, you feel comfortable no matter your groove.
The last two years have brought about significant changes in our lives, and one thing we’ve come to appreciate is the convenience of working from home and enjoying the comfort of staying in our underwear for as long as we want. This collection aims to replicate that sensation, providing a new level of coziness.
An option for everyone
Let’s explore the range of options in this collection, designed to suit your mood. If you want a sporty and athletic look, the Milkshake Boxers are for you. The body is made with a blend of cotton in distinct colors, providing playfulness and protection. You can also get a boost with the Milkshake Briefs’ lifting elastics and a shaping cup, ensuring support and a flattering fit. For a touch of temptation, the Milkshake Trunks with easy back Access offer an alluring choice. And if you desire total freedom of motion along with support and lift for your assets, the Milkshake Jocks provide a more revealing option. Each garment in this collection is created with well-being and functionality in mind, allowing you to feel comfortable all day long.
The mechanics of comfort and functionality
The time has come to check the characteristics of this new collection. Let’s start from the top – the waistband. Say goodbye to the constant need for readjustment. PUMP!’s Milkshake collection features a gray and white elastic waistband that makes your underwear stay exactly where it should be. The last thing you want is your underwear rolling down throughout the day.
But it doesn’t brief-ly end there. The leg openings of the boxers and trunks in this collection are equipped with ribbed elastic. This feature provides a secure fit while allowing you to move freely. Forget about annoying bunching, awkward adjustments, or discomfort
Comfort goes hand in hand with the choice of materials and PUMP! understands this. It’s not only about a comfortable fit and design. That’s why MILKSHAKE is made with high-quality cotton with “cool touch.” This makes for underwear that feels natural and pleasant against your skin all day long, allowing you to go seamlessly about your activities. The lined cup and the pipping allow for better support, so everything stays in place throughout the day.
A vision of pastels
Adding a touch of color to your wardrobe will be a piece of cake, or a glass of Milkshake. There is something special about pastel colors: they bring out certain feelings and moods. These types of hues offer a gentle and soothing palette that can enhance the wearer’s sense of comfort and relaxation. This is due to these colors being associated with feelings of serenity, innocence, and a sense of renewal. The four different shades in the collection are inspired by your favorite milkshake flavors. You can go into the purple fantasies with Grape, give in to the pink Bubble Gum, go for the calmness of Blueberry, or give yourself the green light with Mint. So, splash some color on your outfit or make the underwear the protagonists of the day.
Get into MILKSHAKE
We all know a milkshake won’t change your life, but you can always grab one to lift you up. Same goes for your underwear. None of our pieces will give you the strength to ask your boss for a raise or the luck you need to hit a homerun. They are designed to be your pleasant companion while you achieve what you want.
So, the next time you’re thinking about moments you feel at ease, whether it’s curling up with an enjoyable book, relaxing under the covers, breaking a sweat doing a downward facing dog, or exploring a naughtier situation, picture yourself in the pastel creations from PUMP’s MILKSHAKE collection. In doing so, you will make sure that everyday comfort becomes part of your routine.
PUMP!’s MILKSHAKE brings all boys to the store! Get everything you want from the new collection here.
